Google’s aggressive AI search rollout is devastating small New Zealand businesses who’ve spent years building their online presence. Local companies are seeing website traffic drops of up to 60% as AI-generated answers replace traditional search results.
Google’s latest algorithm updates have devastated local search rankings for legitimate New Zealand small businesses. Meanwhile, competitors using questionable tactics continue to dominate results, creating an unfair playing field.
Google’s AI Overviews are stealing website traffic from small New Zealand businesses, making traditional SEO strategies increasingly worthless. Local firms report traffic drops up to 60% as AI answers queries directly without requiring clicks.
